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Sharing a Link via QR code

Every Link has a QR code you can download as a PNG. Print it on business cards, lobby signs, or campaign materials. The QR resolves to the Link's URL, so it works the same as the URL itself — and is stable for the life of the Link.

Updated Apr 29, 2026 • For agency staff

In short: Open the Link, click Download QR code, and use the PNG anywhere you want a scannable share. The QR resolves to the Link’s URL — same destination as if the consumer typed the URL.

Why use a QR code

QR codes shine in moments where typing a URL is awkward:

  • Print materials (business cards, brochures, postcards)
  • Lobby signs in your office
  • Conference booth backdrops
  • Direct mail with a “scan to start your quote” call to action
  • Window decals for storefronts
  • Printed quotes or proposals where you want a “scan to update” path

Mobile camera apps now scan QR codes natively on iOS and modern Android — no separate scanner app needed for most consumers.

Download a QR code

  1. 1

    Open the Link you want a QR for.

  2. 2

    Click Download QR code on the Link’s detail page.

  3. 3

    SALT generates and downloads a PNG to your device.

  4. 4

    Use the PNG wherever you need it — print, embed in a presentation, share digitally.

The PNG has transparent background, so it sits cleanly on any color. Resize freely — QR codes are vector-like at the encoding level and scale without loss.

What the QR resolves to

The QR encodes the Link’s full URL. When someone scans it, their phone:

  1. Reads the URL out of the QR
  2. Opens it in the default browser
  3. Loads the Form just as if they had typed the URL or clicked a link

The QR doesn’t add any wrapper or tracking layer beyond the Link itself — analytics for QR-driven traffic flow through the same per-Link metrics as URL-driven traffic.

QR code stability

The QR is tied to the Link’s token, which is stable for the life of the Link. Once you’ve printed a QR, the URL it resolves to won’t change unless:

  • You archive the Link — then the QR still resolves but lands on “form not available.”
  • You delete the Link — then the QR resolves to a 404.

Promoting a different Link to primary doesn’t affect the QR — the QR is a per-Link asset, not a per-Form asset.

QR codes need enough physical size and contrast to scan reliably:

  • Business cards: minimum 0.8” × 0.8” (around 2cm). Smaller may not scan from arm’s length.
  • Posters and signs: scale up proportionally to the expected scanning distance. Roughly: a 1” QR scans well from ~10”, a 4” QR from ~3-4 feet.
  • Contrast: black-on-white is most reliable. If you must color-code, keep high contrast and avoid red-on-blue or other low-contrast pairings.
  • Quiet zone: leave white space around the QR. Crowding the edges reduces scan reliability.

Test before printing. Scan the QR with multiple phones (iOS and Android) at the planned size.

Common questions

Can I customize the QR’s color or add my logo in the middle? The downloaded QR is plain black-on-transparent. For branded QR codes (color, logo overlay, custom shape), use a third-party QR generator with the Link’s URL as input.

The QR scans but the page is broken — what gives? Check that the Link is active. An archived Link still has a working QR but the page shows “form not available.” If the Link is active, try the URL in a desktop browser to confirm the Form is actually rendering.

My consumers’ phones aren’t scanning the printed QR. Increase the print size, add quiet space around it, or switch to higher-contrast ink. The most common cause is too-small printing.

Does the QR carry per-scan tracking? Each scan visits the Link’s URL, which counts toward the Link’s view count. Per-scan attribution beyond that (which scan came from which sign) requires separate Links per sign — same as for any per-place attribution.